Blogs
Want insights on the latest trends? Then you are at the right place. Branding, Marketing, Advertising, we have got it all. Browse any category you like and get multiple blogs for a better understanding.
What is CPC?
These days advertising is more about strategy than just spending money. One of the most widely used pricing models for online advertising is CPC or Cost Per Click. But you must be wondering what is CPC, and why does it matter so much to advertisers?
What is Indoor Advertisement?
Indoor Advertisement plays a vital role in modern marketing strategies. With its unique ability to engage audiences in controlled environments, indoor media advertising has become a popular choice for businesses across various industries.
What is Cost Per Mille (CPM)?
Cost Per Mille (CPM) is a key metric in digital advertising, used to measure how much an advertiser pays for 1,000 impressions of an ad. The term "mille" comes from Latin, meaning "thousand," and Cost Per Mille refers to the cost for 1,000 views or clicks on an ad.
How to Leverage Radio Advertising for Healthcare Campaigns?
Radio advertising offers a channel for healthcare organizations to reach a broad and diversified audience in a way that cannot be rivaled by any other tool of promotion, especially during these competitive times.
What is Classified Advertisement?
Classified advertisements might seem like relics from your grandmother’s newspaper advertising, but these little ads have come a long way.
Top 10 Advantages of Radio Advertising for Local and National Brands
Radio is an absolute power for businesses as it remains, even to this day, offering advantages of radio ads that are not easily matched by other forms of media.
Effective Digital Marketing Strategies for Small Businesses
Think about it: a fantastic marketplace for your small business to boom. In addition to all these physical stalls, everything's happening online. Welcome then to this digital marketing arena where each click opens doors to new customers; each like, each share into new opportunities.
What is Native Ads?
Ever noticed that social media post or article that looks like regular content but somehow shows up in the bottom left corner of the screen with a teeny "sponsored" label? That's native advertising. Unlike the jarring ads that jump out at you like loud banners and pop-ups, native advertising is such that it feels like it forms an organically cohesive part of your experience.
What is Traditional advertising?
Imagine walking down a busy street, and a giant billboard with bold colors catches your eye, or you’re flipping through a magazine, and a glossy perfume ad almost makes you feel the scent. That’s traditional advertising at work—grabbing your attention in places you didn’t expect but can’t ignore.
What is Youtube Advertising?
YouTube advertising is a way for businesses and brands to reach people by showing ads on YouTube videos. It allows companies to promote their products or services to a large audience in a fun and creative way. With billions of users worldwide, YouTube is one of the best platforms for advertising.
What is Product Advertisement?
Product advertisement is all about catching an eye and the eye's attention, creating a kind of magnetic pull toward the product. It goes beyond the presentation of a product it is trying to make people curious about the benefits and to create an urge compelling enough to make them do something.
What is Print Advertising?
Print advertising is the use of physical printed materials, like newspapers, magazines, brochures, and billboards, to promote products, services, or brands. This form of advertising is one of the oldest methods of reaching an audience and is still widely used today for its ability to target specific groups and create a lasting impact.