Career at Excellent
We value our people as much as we value our clients.
At Excellent Publicity we are a passionate group of people dedicated to making lasting relationships and help building Brands. We’re looking for amazing talent who want to grow professionally, deliver results and preserve our client – centered culture. If you think that we are right fit for you, do drop in your profile
@ sarayoo@excellentpublicity.com
Experience
0.6 to 1 Year
Job Summary
The Media Planner & Buyer (Radio, Cinema, TV) develops and executes strategic media plans to maximize reach and impact. Responsibilities include media research, placement negotiations, budget management, and campaign execution. This role ensures seamless coordination with creative teams, monitors performance, and stays ahead of industry trends. Strong negotiation, analytical, and communication skills are key to success.
- Develop tailored media plans based on client goals, target audience, and budget.
- Research and select optimal channels, time slots, and locations for radio, cinema, and TV.
- Negotiate cost-effective ad placements with optimal rates and timings across all media
- Oversee campaign execution, track performance, and provide regular updates and post-campaign reports.
- Collaborate with creative teams to ensure ads align with campaign goals and brand messaging.
- Manage and optimize media budgets for maximum efficiency and impact.
- Stay updated on industry trends, competitor campaigns, and propose creative, innovative solutions.
- Ensure all ads meet legal and regulatory requirements across platforms.
- Build strong relationships with media vendors, radio stations, cinema chains, and TV networks.
- Maintain clear communication with clients, addressing concerns and ensuring expectations are met.