Advertising in Aaj Tak - HD
Advertisement on Aaj Tak - HD is the perfect choice. Not just national; Aaj Tak does international as well. It is a very popular Hindi language news channel. A brand can position their advertisement before; during; or after a certain show on Aaj Tak - HD that they know their audience watches.
Key Insights
ChannelGenre Current Affairs Language HindiAdvertising Options in Aaj Tak - HD
Video Ad
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
Aaj Tak Advertising
Leveraging a channel that addresses topics like Politics, Bollywood, Sports, Entertainment and Business, Aajtak advertisements transmit your brand to a huge audience, both urban and rural. The TV Today Network-owned channel established its credibility with a 56% higher reach than its competitors in April 2020.
With shows like Ex India 360, 10 Minutes 50 Khabar, 3 Baje 3 Anchor, Halla Bol, etc., the channel has a total reach of 187912480 viewers per month. Well known in every household, it has recently surpassed the 100 million mark in its viewership and has become one of the most viewed Hindi-language news channels in the country. Collaborate with our specialist team at Excellent Publicity to get the benefits of Aajtak TV advertising today!
Which Brands Categories Will Be Benefitted By Advertising On Aajtak?
Advertising on Aajtak and engaging a humongous audience can prove to be advantageous for:
- Home Articles: Showing a noted increase in the number of TV ads, companies like Patanjali, Syska LED and more have proved its advisability.
- Motor Vehicles: Companies like Maruti Suzuki and Bridgestone, etc manufacturing automotives and accessories target diverse NCCS socio-economic groups through TV ads on Aajtak.
- Appliances: In recent years, brands like Sujata and Finolex have exhibited a 6% boost in ad volumes while broadcasting their products to massive audiences on Aajtak and other news channels.
- Consumer Goods: Day-to-day utility companies like Amul, Rajnigandha, etc have successfully become leaders in the TV advertising market by promoting their services and products on news channels.
Reach out to us at Excellent Publicity, your go-to TV advertising agency, to improve your brand's image and ROI today!
Who Should Consider Advertising in Aaj Tak HD?
Advertising in Aaj Tak HD is ideal for businesses and brands that:
- Target Premium and Urban Audiences: Aaj Tak HD primarily caters to affluent viewers who consume news in high definition, making it an excellent platform for brands looking to reach urban and high-income segments.
- Aim to Build Trust and Credibility: The channel's reputation as a trusted news source makes it a strategic choice for advertisers aiming to align their brand with credibility and reliability.
- Launch or Promote Premium Products/Services: Whether it’s luxury goods, financial services, automobiles, or technology, Aaj Tak HD provides the perfect audience for brands offering high-end products.
- Need Nationwide Visibility: With a vast viewership across India, Aaj Tak HD offers brands unparalleled reach and exposure in both metros and smaller towns.
- Focus on News-Driven Campaigns: For businesses targeting informed decision-makers or those leveraging current events, advertising on Aaj Tak HD ensures timely and impactful messaging.
Cost Of Advertising On Aajtak
Aajtak advertisement rates incorporate unique advertising formats and spaces, having something for every brand. With formats like Black & White Video Ads, Headline Sponsorships & Weather Updates, various creative customizations are possible. Aajtak also affords brands flexibility in terms of Free Commercial Time or Fixed Commercial Time (FCT), length of ad clip, daily frequency, ad air time, etc.
To suit different audiences for diverse brands, ads can be chosen from an assortment of options, including L-Band, Video Ads, Laptop Branding, Program Integration, and Aston Band. Contact us at Excellent Publicity to get the best rates for advertising on TV platforms.
How Can Excellent Publicity Help You Book The Ads On Aajtak?
Through a collaborative process where you and our team come together for the best-suited ad campaign, Excellent Publicity can emerge as a highly instrumental guide for advertising in Aajtak.
We also boast 11+ years of media planning and buying experience, which makes it easier to sail through any obstacles that might surface. With inputs from you regarding the creative pattern along with your requirements, we keep you on track with your campaign's progress at every step of the way.
FAQs
Aaj Tak HD offers a diverse range of ad types to suit various advertising needs. These include traditional formats like commercials during news breaks and prime-time shows, as well as innovative options such as sponsored segments, product placements, and interactive ads.
Aaj Tak HD provides a variety of ad formats, including: Television Commercials (TVCs): Traditional 10, 15, or 30-second spots aired during news broadcasts, popular shows, and prime-time slots. Sponsored Segments: Dedicated segments within news programs or shows that feature a specific brand or product. Product Placements: Subtle and integrated placements of products or brands within the show's storyline or set. Interactive Ads: Engaging ads that allow viewers to interact with the brand, such as contests, polls, and quizzes. Digital Extensions: Integrated digital campaigns that complement TV commercials and extend reach across online platforms.
Aaj Tak HD ad rates vary depending on several factors, including: Ad type and duration: Rates differ for TVCs, sponsored segments, product placements, and other formats. Airtime: Prime-time slots and popular shows typically command higher rates. Reach and target audience: Rates may be adjusted based on the desired reach and specific demographic targeting. Campaign duration: Longer campaigns may qualify for discounted rates. For the most accurate and up-to-date pricing information, it is best to contact the Aaj Tak HD sales team directly. They can provide a customized quote based on your specific advertising needs and budget.
Advertising on Aaj Tak HD offers several key advantages: Large and influential audience: Aaj Tak HD boasts a massive viewership, reaching a significant portion of India's discerning audience. High brand visibility: Placement on a leading news channel provides excellent brand visibility and credibility. Targeted reach: Aaj Tak HD allows advertisers to target specific demographics and interests through various ad formats. Engaging content: The high-quality news and engaging programming create a captive audience that is receptive to advertising messages. Strong brand association: Aligning your brand with Aaj Tak HD enhances brand image and builds trust with viewers.
How to Get Started?
Share your requirements
Approach our efficient planners and executors and share your requirements for a campaign.
Plan the campaign with us
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Get the Best Cost
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative Process
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Go Live
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Post Execution Report
Campaign Report to be shared after the completion of the Campaign.