Aaj Tak - HD

Advertising in Aaj Tak - HD

Advertisement on Aaj Tak - HD is the perfect choice. Not just national; Aaj Tak does international as well. It is a very popular Hindi language news channel. A brand can position their advertisement before; during; or after a certain show on Aaj Tak - HD that they know their audience watches.

Key Insights
ChannelGenre Current Affairs Language Hindi

Advertising Options in Aaj Tak - HD

Video Ad

Video Ad

  • FCT & Non – FCT Advertising
  • Prime Time & Non-Prime Time
  • L Band & Aston Band

Aaj Tak Advertising

Leveraging a channel that addresses topics like Politics, Bollywood, Sports, Entertainment and Business, Aajtak advertisements transmit your brand to a huge audience, both urban and rural. The TV Today Network-owned channel established its credibility with a 56% higher reach than its competitors in April 2020.

With shows like Ex India 360, 10 Minutes 50 Khabar, 3 Baje 3 Anchor, Halla Bol, etc., the channel has a total reach of 187912480 viewers per month. Well known in every household, it has recently surpassed the 100 million mark in its viewership and has become one of the most viewed Hindi-language news channels in the country. Collaborate with our specialist team at Excellent Publicity to get the benefits of Aajtak TV advertising today!

Which Brands Categories Will Be Benefitted By Advertising On Aajtak?

Advertising on Aajtak and engaging a humongous audience can prove to be advantageous for:

  • Home Articles: Showing a noted increase in the number of TV ads, companies like Patanjali, Syska LED and more have proved its advisability.
  • Motor Vehicles: Companies like Maruti Suzuki and Bridgestone, etc manufacturing automotives and accessories target diverse NCCS socio-economic groups through TV ads on Aajtak.
  • Appliances: In recent years, brands like Sujata and Finolex have exhibited a 6% boost in ad volumes while broadcasting their products to massive audiences on Aajtak and other news channels.
  • Consumer Goods: Day-to-day utility companies like Amul, Rajnigandha, etc have successfully become leaders in the TV advertising market by promoting their services and products on news channels.

Reach out to us at Excellent Publicity, your go-to TV advertising agency, to improve your brand's image and ROI today!

Cost Of Advertising On Aajtak

Aajtak advertisement rates incorporate unique advertising formats and spaces, having something for every brand. With formats like Black & White Video Ads, Headline Sponsorships & Weather Updates, various creative customizations are possible. Aajtak also affords brands flexibility in terms of Free Commercial Time or Fixed Commercial Time (FCT), length of ad clip, daily frequency, ad air time, etc.

To suit different audiences for diverse brands, ads can be chosen from an assortment of options, including L-Band, Video Ads, Laptop Branding, Program Integration, and Aston Band. Contact us at Excellent Publicity to get thebest rates for advertising on TV platforms.

How Can Excellent Publicity Help You Book The Ads On Aajtak?

Through a collaborative process where you and our team come together for the best-suited ad campaign, Excellent Publicity can emerge as a highly instrumental guide for advertising in Aajtak.

We also boast 11+ years of media planning and buying experience, which makes it easier to sail through any obstacles that might surface. With inputs from you regarding the creative pattern along with your requirements, we keep you on track with your campaign's progress at every step of the way.

How to Get Started?

1
Share your requirements

Approach our efficient planners and executors and share your requirements for a campaign.

2
Plan the campaign with us

We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.

3
Get the Best Cost

Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.

4
Creative Process

Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).

5
Go Live

Track your brand On Television Channel with the Time Band selected & get your brand building response.

6
Post Execution Report

Campaign Report to be shared after the completion of the Campaign.

Frequently Asked Questions (FAQs)

Main 2 Types of Branding in Television: FCT & Non FCT Branding.

  • FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
  • NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.

  • L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
  • Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
  • Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen

  • Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
  • Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.

In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds

There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.

Reach out to our Media Expert for more details about Television Advertising