Colors Cineplex (previously Rishtey Cineplex) is an Indian compensation TV station possessed by Viacom18. It was sent off on 29 March 2016. In 2017, Viacom18 sent off HD film channel Cineplex HD and it was rebranded as Colors Cineplex HD in 2019. The film station is available across all link organizations and DTH specialist co-ops. It is a well-known platform to advertise for a brand that is attempting to contact countless premium clients inside specific geology in a modest.

Why advertising in Colors Cineplex works:

Colors Cineplex being a popular movie channel on TV is the right channel to advertise your brand. How? Check out here:

• Available in both HD and SD channels:

  Colors Cineplex is available in both HD and SD channels meaning everyone can enjoy the channel irrespective of their subscription plan. A brand is ought to catch the attention of people from all backgrounds.

• Appeals to almost everyone:

  The channel has movies broadcasted from every genre. Kids, adults, and even old people are the viewers of Colors Cineplex. An advertisement will surely reach out to the maximum number of people.

• High engagement rate:

  Colors Cineplex has a rich choice of movies which leads to a high engagement rate. Due to the movie collection, viewers are ought to stick to their TV screens and hence can come across your bran advertisement at least once.

Why advertise on Colors Cineplex:

These features of Colors Cineplex makes it more efficient for advertising platform:

• Shows of different genres covering the interests of everyone are showcased on Colors Cineplex
• Colors Cineplex has extensive viewership across all age groups
• Colors Cineplex Advertising Rates are comparatively lower than other leading channels
• Reach within the premium audience who can be your prospective customers
• National reach
• Colors Cineplex Advertisement options for both prime time and non-prime time shows.

(Prime Time: Theprime timeor thepeak timeis the block ofbroadcast programmingtaking place during the middle of the evening fortelevision programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non-Prime Time: Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time)

Formats for advertising on Colors Cineplex

These are the possible ad formats for advertising on the platform of Colors Cineplex:

• Colors Cineplex Video Ads:

  Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.

• Colors Cineplex Aston Bands:

  Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.

• Colors Cineplex Brand Integrations:

  This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

List of programmes to advertise on Colors Cineplex:

On Colors Cineplex different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on Colors Cineplex as per your target group and budget. The advertising rate would differ as per different programs and time slots.

You can check the shows here: http://www.colorscineplex.com/

How to select the right agency for advertising on Colors Cineplex:

Media Agency plays an important role in an advertisement in Colors Cineplex. As Excellent Publicity being a media agency we figure out that is Colors Cineplex is a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

How to advertise on Colors Cineplex

• Share your requirements for advertisement on Colors Cineplex
• Approach our efficient planners and executors and share your requirements for an advertising campaign.
• Plan the advertising campaign with us
• We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Colors Cineplex.
• Receive the best quotes
• We provide the lowest assured rates with the best services for television advertising across various channels.
• The ad rates differ depending on different shows, prime time, non-prime that is selected.
• Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creatives.
• Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
• Go Live with your advertisement and get your brand in front of the masses.
• See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

Proof of Execution for advertising on Colors Cineplex

• Receive the Telecast Certificate from our end after the completion of the campaign.

FAQs

• Q1. What will be the rates for advertising on Colors Cineplex?

  You can contact our agency regarding the rates on advertising on Colors Cineplex, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

• Q2. How many people will be able to see my ad on Colors Cineplex?

  Advertisement reach depends upon your campaign duration and your overall budget for the ad.

• Q3. Is agency necessary for advertising on Colors Cineplex?

  Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.

• Q4. How will I know if my ad was run on Colors Cineplex?

  You will receive the Telecast Certificate from our end after the completion of the campaign.

• Q5. Can I choose to advertise on a particular show on Colors Cineplex?

  Yes, you can choose a particular show, time (prime time, non-prime time) to run your ad. Contacting our agency can guide you as to what will work best for you.