Sun TV - SD

Advertising in Sun TV - SD

Advertisement on Sun TV - SD is holding great records. One of the well-liked Tamil TV Drama channels is Sun TV SD.the station has constantly held the top spot for both Indian and Tamil television channels. Brands can choose the Sun TV - SD show that their target audience watches and place their advertisement before; during; or after that show.

Key Insights
ChannelGenre Entertainment Language Tamil

Advertising Options in Sun TV - SD

Video Ad

Video Ad

  • FCT & Non – FCT Advertising
  • Prime Time & Non-Prime Time
  • L Band & Aston Band

Advertising on Sun TV SD

Sun TV is a No.1 Indian Tamil-language general amusement pay channel sent off on 14 April 1993. It is the leader channel of the Chennai-based media aggregator Sun Group's Sun TV Network. It was established and is possessed by Kalanithi Maran. It was forever taken out from free DTH on 9 November 2007. Sun TV sent off its HD variant on 31 December 1996. Since its origin, the station reliably stays the top of the line Tamil station and one of the top of the line Indian TV slots. It got going with a four and a half hour programming each day on a period imparting consent to ATN. Notwithstanding, in January 1997 it became a 24 hours programming channel.

Why advertising in Sun TV SD works

Sun TV SD being a popular channel on TV is the right channel to advertise your brand. How? Check out here

  • Available in both HD and SD channels

    Sun TV SD is available in both HD and SD channels meaning everyone can enjoy the channel irrespective of their subscription plan. A brand ought to catch the attention of people from all backgrounds.

  • Broadcasts on Saturday as well

    Recollecting that India is a country where a larger part of the public appreciates going out once in seven days specially on Sundays. Sun TV has expanded its shows from non-weekend days and began broadcasting shows on Saturday as well.

  • High engagement rate

    Sun TV SD has a rich choice of movies which leads to a high engagement rate. Due to the movie collection, viewers are ought to stick to their TV screens and hence can come across your brand advertisement at least once.

Why advertise on Sun TV SD

These features of Sun TV SD makes it more efficient for advertising platform:

  • Shows of different genres covering the interests of everyone are showcased on Sun TV SD
  • Sun TV SD has extensive viewership across all age groups
  • Sun TV SD Advertising Rates are comparatively lower than other leading channels
  • Reach within the premium audience who can be your prospective customers
  • National reach
  • Sun TV SD Advertisement options for both prime time and non-prime time shows.

Prime Time

The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non Prime Time

Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time

Formats for advertising on Sun TV SD

These are the possible ad formats for advertising on the platform of Sun TV SD

  • Sun TV SD Video Ads

    Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.

  • Sun TV SD Aston Bands

    Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.

  • Sun TV SD Brand Integrations

    This is a customized media option that can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

List of programmes to advertise on Sun TV SD

On Sun TV SD different genres of shows are broadcast for every interest group. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on Sun TV SD as per your target group and budget. The advertising rate would differ as per different programs and time slots.

You can check the shows here: http://www.sun.in/

How to select the right agency for advertising on Sun TV SD

Media Agency plays an important role in an advertisement in Sun TV SD. As Excellent Publicity being a media agency we figure out that Sun TV SD is a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement at the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by a media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

How to advertise on Sun TV SD

  • Share your requirements for advertisement on Sun TV SD
  • Approach our efficient planners and executors and share your requirements for an advertising campaign.
  • Plan the advertising campaign with us
  • We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Sun TV SD.
  • Receive the best quotes
  • We provide the lowest assured rates with the best services for television advertising across various channels.
  • The ad rates differ depending on different shows, prime time, non-prime that is selected.
  • Provide us with an attractive creative to showcase your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creatives.
  • Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
  • Go Live with your advertisement and get your brand in front of the masses.
  • See your brand hit on-screen within a bare minimum timeframe and achieve a grandstanding response.

Proof of Execution for advertising on Sun TV SD

  • Receive the Telecast Certificate from our end after the completion of the campaign.

FAQs

Q1. What will be the rates for advertising on Sun TV SD?

  • You can contact our agency regarding the rates on advertising on Sun TV SD, we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.

Q2. How many people will be able to see my ad on Sun TV SD?

  • Advertisement reach depends upon your campaign duration and your overall budget for the ad.

Q3. Is agency necessary for advertising on Sun TV SD?

  • Media agency can help you guide through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by a media agency.

Q4. How will I know if my ad was run on Sun TV SD?

  • You will receive the Telecast Certificate from our end after the completion of the campaign.

Q5. Can I choose to advertise on a particular show on Sun TV SD?

  • Yes, you can choose a particular show, time (prime time, non-prime time) to run your ad. Contacting our agency can guide you as to what will work best for you.

How to Get Started?

1
Share your requirements

Approach our efficient planners and executors and share your requirements for a campaign.

2
Plan the campaign with us

We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.

3
Get the Best Cost

Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.

4
Creative Process

Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).

5
Go Live

Track your brand On Television Channel with the Time Band selected & get your brand building response.

6
Post Execution Report

Campaign Report to be shared after the completion of the Campaign.

Frequently Asked Questions (FAQs)

Main 2 Types of Branding in Television: FCT & Non FCT Branding.

  • FCT : Free Commercial Time (RODP – Run on day Period) where in Branding is done in Equal Split throughout the day.
  • NON – FCT : Non – Free Commercial Time – Where Branding is done with the Static Ads. Ex. L Band, Aston Band, Logo Bug etc.

  • L Band: L Shaped Advertising which appears during the program / show for duration of 10 seconds.
  • Aston Band: Aston Band is a horizontal band for duration of 10 seconds.
  • Logo Bug: Logo Bug is branding of just Logo which appears on the down-right side of the screen

  • Prime Time is considered to be the time with highest viewership during the day. In television morning 8:00 – 11:00 & evening 18:00 – 23:00 is considered as Prime Time
  • Non – Prime Time is that time during the day where the viewership is medium. In television afternoon time 12:00 – 18:00 is considered as Non-Prime Time.

In Television – The minimum seconds of TVC & Non – FCT is 10 Seconds

There are Major 2 Genres in Television – News & GEC – General Entertainment Channels.

Reach out to our Media Expert for more details about Television Advertising