Advertising in Zee Business
Advertisement on Zee Business is the perfect choice. Zee Business offers the most recent business news; including sensex live news; nifty news; and Indian stock market news and updates. It is the top Hindi business news channel in India. Advertisement banner can be placed on Zee Business during the ongoing popular show.
Key Insights
ChannelGenre Current Affairs Language HindiAdvertising Options in Zee Business
Aston Band
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
L Band
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
Video Ad
- FCT & Non – FCT Advertising
- Prime Time & Non-Prime Time
- L Band & Aston Band
About Advertising on Zee Business
Zee Business is a Hindi language news channel owned by the Essel Group. It is associated with several other sister news channels which provide coverage in Hindi, English and several regional languages of India. Zee Business was launched on 27 August 1999, as Zee Sports Ltd.
Zee Business Advertisement Rates
You will get the rate for advertising in Zee Business in the Media Options and Pricing section of the website. The mentioned rates are for per second of airtime. So e.g. if the cost to advertise in Zee Business is mentioned as Rs 300/sec and your ad is 10 sec long, the cost for playing your ad once on Zee Business will come to Rs 300 X 10 = Rs 3,000.
List of programmes to advertise on Zee Business
- Aapki Khabar, Aapka Fayda
- Money Guru
- Bazar Aaj Aur Kal
- Mf Helpline
Formats for advertising on Zee Business
This are the possible ad formats for advertising on the platform of Zee Business :
Zee Business Video Ads:
Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
Zee Business Aston Bands:
Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
Zee Business Brand Integrations:
This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
Steps for advertising on Zee Business
- Share your requirements for advertisement on Zee Business
- Approach our efficient planners and executors and share your requirements for advertising campaign.
- Plan the advertising campaign with us
- We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Zee Business
- Receive the best quotes
- We provide lowest assured rates with best services for television advertising across various channels.
- The ad rates differ depending on different shows, prime time, non-prime that is selected.
- Provide us with an attractive creative to show case your brand on-screen. The acceptable format of creative in television advertising is a CDR file for image creative and a MOV File for Video Creative.
- Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
- Go Live with your advertisement and get your brand in front of the masses.
- See your brand hit on-screen within a bare minimum timeframe and achieve a grand standing response.
Agency selection for advertising on Zee Business
Media Agency plays an important role for advertisement in Zee Business . As Excellent Publicity being a media agency we figure out that is Zee Business a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement with right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommend to advertise in prime time or non-prime time in order to reach the right number of audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by media agency. The last step would be then to ensure your ad is played and how much reach has been covered.
Benefits of advertising on Zee Business
This feature of Zee Business makes it more efficient for advertising platform:
- Shows of different genre covering interests of everyone are showcased on Zee Business
- Zee Business has extensive viewership across all age groups
- Zee Business Advertising Rates are comparatively lower than other leading channels
- Reach within premium audience who can be your prospective customers National reach
- Zee Business Advertisement options for both prime time and non-prime time shows.
Prime Time
The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programs that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.
Non-Prime Time
Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time.
Why Choose Excellent Publicity for Avertisisng in Zee Business?
When it comes to advertising on Zee Business, choosing the right partner can make all the difference. Excellent Publicity offers a comprehensive range of services to ensure the success of your campaign:
Expert Guidance
Our team of experienced professionals possesses a deep understanding of the Indian business landscape and the nuances of advertising on Zee Business. We leverage this expertise to provide you with strategic guidance and tailored recommendations.
Strategic Planning
We work closely with you to develop advertising campaigns that align with your specific business objectives and target audience. Our strategic planning ensures that your ads reach the right people at the right time.
Creative Excellence
Our creative team specializes in crafting visually appealing and attention-grabbing ads that resonate with the Zee Business audience. We use our expertise in design, copywriting, and storytelling to create memorable and effective campaigns.
Competitive Rates
Through our strong relationships with Zee Business, we can negotiate competitive advertising rates on your behalf. This allows you to maximize your budget and get the most out of your advertising investment.
Comprehensive Reporting
We provide detailed analytics and reporting to help you track the performance of your campaign. This data-driven approach enables you to measure the effectiveness of your ads and make informed decisions for optimization.
By choosing Excellent Publicity, you can be confident that your advertising on Zee Business will be executed with expertise, strategy, creativity, and cost-effectiveness.
FAQs on Zee Business
You can contact our agency regarding the rates on advertising on Zee Business , we can then further guide you with the same with the lowest possible advertising rates with maximum reach to the audience.
Media agency can help you guiding through the entire process from reaching the correct target audience (keeping in mind your brand product/ services and advertisement objective) to buying media space and such would be handled by media agency.
Yes you can choose a particular shows, time (prime time, non prime time) to run your ad. Contacting our agency can guide you as in what will work best for you.
Zee Business is an ideal platform for businesses operating in the following sectors:
Financial Services: Banks, investment firms, insurance companies, and financial technology startups can effectively reach their target audience of business professionals and investors.
Real Estate: Real estate developers, brokers, and property management companies can promote their projects and services to a relevant audience of business owners and investors.
Manufacturing: Manufacturers of industrial goods, machinery, and equipment can showcase their products and services to a targeted audience of business decision-makers.
Technology: Technology companies, including software developers, IT service providers, and hardware manufacturers, can reach potential clients and partners within the business community.
Professional Services: Law firms, consulting firms, accounting firms, and other professional services providers can promote their expertise and attract new clients.
B2B Products and Services: Businesses that sell products or services to other businesses can find a receptive audience on Zee Business.
Zee Business attracts a highly targeted audience of business professionals, including:
C-Suite Executives: CEOs, CFOs, and other top-level executives who make strategic decisions for their organizations.
Entrepreneurs: Business owners and entrepreneurs seeking growth and investment opportunities.
Investors: Individuals and institutions looking for investment opportunities and financial advice.
Financial Analysts: Professionals who analyze financial data and provide investment recommendations.
Business Decision-Makers: Managers and executives who play a key role in decision-making processes within their organizations.
Zee Business can provide you with detailed analytics to track the performance of your ad campaign and measure its effectiveness. Key metrics to consider include:
Viewership Data: Information on the number of viewers who watched your ad, including demographics and geographic location.
Click-Through Rates: The percentage of viewers who clicked on your ad, indicating engagement and interest.
Brand Awareness Metrics: Surveys or brand recognition studies can measure how your brand's visibility and awareness have changed after the campaign.
Lead Generation: Track the number of inquiries, leads, or website visits generated by your ad campaign.
Sales Data: Analyze any increase in sales or revenue that can be attributed to your advertising efforts.
With the help of these metrics, you can gain valuable insights into the effectiveness of your ad campaign and make data-driven decisions for future marketing efforts.
How to Get Started?
Share your requirements
Approach our efficient planners and executors and share your requirements for a campaign.
Plan the campaign with us
We will assist you in terms of choosing the target audience, right ad format, audience reach, and campaign duration with proper scheduling of Ads in Top Channels.
Get the Best Cost
Excellent Publicity Provides the lowest rates with best services in Television Branding across different channels nationally & regionally. The Advertising rates will vary according to channels & Region selected.
Creative Process
Creative to be provided by you with eye catchy content & brand logo to go Live on the channel. The format which is acceptable in channels for Static Ads: PSD File & PNG File, For TVC - .mov format(TVC Being Television Commercial Ad).
Go Live
Track your brand On Television Channel with the Time Band selected & get your brand building response.
Post Execution Report
Campaign Report to be shared after the completion of the Campaign.