Advertising in Public TV

The best advertising option for television - About Public TV

Public TV is a 24-hour Kannada news television channel, founded in the year 2012 by H.R Ranganath. The channel within the first year of being aired got high viewership and attributes it to the quality of content on the channel. Along from news bulletins, Public TV broadcasts shows like Naanu Nanna Stylu, Hot Seat and Mudra Rahaasya

Rates for advertising in Public TV

Get the lowest possible rates with our agency Excellent publicity. The rates to advertise on News Nation are Rs 1650 Aston band per day. The advertising rates at News 9 vary according to the time slot.

Time slots are segregated into two.

List of programmes to advertise on Public TV

Public TV keeps its audience updated with the news in Kanada Language. Excellent Publicity as a media agency can help you decide what shows would be appropriate for advertisement on Public TV as per your target group and budget. The advertising rate would differ as per different programs and time slots.

• Special Time
• Public News Live
• Cini Adda
• Chechbandhi
• Big Bulletin
• Bangalore Times
• Special Time

Types of ad on Public TV

This are the possible ad formats for advertising on the platform of Public TV:

• Public TV Video Ads: Video Ads is a great way to advertise your brand. Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
• Public TV Aston Bands: Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
• Public TV Brand Integrations: This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.
• Public TV Video Ads: Video Ads is a great way to advertise your brand. Video Ads are telecasted during the ad break between the shows. The minimum duration of this ad is 10 seconds.
• Public TV Aston Bands: Aston Bands are horizontal stripes that appear during the program at the bottom of your screen. The duration per exposure is 10 seconds in Aston bands.
• Public TV Brand Integrations: This is a customized media option which can be created as per your objective and advertisement budget. It is a personalized solution for the brand for unique and creative advertising.

How to advertise on Public TV?

• Share your requirements for advertisement on Public TV
• Approach our efficient planners and executors and share your requirements for advertising campaign
• Plan the advertising campaign with us
• We will assist you in terms of choosing the target audience, right advertisement format, audience reach, and campaign duration to have a successful campaign on Public TV
• Receive the best quotes
• We provide lowest assured rates with best services for television advertising across various channels
• Rates of the Ads differ depending on different shows, prime time, non-prime that is selected
• Once you share the creative we will get it converted in the acceptable ad format that will be utilized on the television
• See your brand hit on-screen within a bare minimum timeframe and achieve a grand standing response

Agency selection for advertising on Public TV

Media Agency plays an important role for advertisement in Public TV. As Excellent Publicity being a media agency we figure out that Public TV is a good channel for you in line with your brand and objective. The next would be to plan the frequency and timing of the advertisement with the right price. Scheduling of your ad depends upon your marketing objective and pricing. We would help in recommending advertising in prime time or non-prime time in order to reach the right number of audience with the lowest cost possible per reach. Other variables like buying media space and such would be handled by the media agency. The last step would be then to ensure your ad is played and how much reach has been covered.

Why advertising in Public TV works?

The major initiatives that Public TV took include the above steps that gave amazing results as listing Public TV more ratings than any other platforms.

Reach wider range of audience

This channel will help you reach wider range of Kanada speaking audience. The advertisement will be direct endorsement of your product to the audience, this will be more profitable if the advertisement is played during the prime time.

24-hour news update by Public TV

As this is a news channel it will have more audiences through the day. This can be an assurance since news channels are very much sort after for their daily dose of updates.

Public TV channel a cost effective medium for advertising

The rate to advertise in Public Tv is lowest among many other channels. Its popularity in the audience makes advertising in Public TV a very effective medium for advertising. Hence it is the most budget and pocket friendly medium to advertise your brand.

Why advertise on Public TV?

This feature of Public TV makes it more efficient for advertising platform:

• It has extensive viewership across all age groups
• Public TV Advertising Rates are comparatively lower than other leading channels
• Reach within premium audience who can be your prospective customers
• National reach
• Public TV Advertisement options for both prime time and non-prime time shows.

Prime Time

The prime time or the peak time is the block of broadcast programming taking place during the middle of the evening for television programming. In India, prime time consists of the programmes that are aired on TV between 8:00 p.m. and 11:00 p.m. local time.

Non Prime Time

Hours excluding the prime hours are non-prime hours. It has comparatively less number of viewers than in prime time.

Who Should Consider Advertising on Public TV?

Advertising on Public TV is particularly suitable for:

1. Brands Targeting Kannada-Speaking Audiences:

Public TV provides a direct channel to engage with Kannada-speaking viewers across Karnataka and among Kannada diaspora communities. It’s the ideal choice for brands wanting to tap into the linguistic and cultural preferences of this audience.

2. Businesses with a Regional Focus:

Public TV’s strong regional presence makes it a valuable platform for local businesses, startups, and regional enterprises to connect with their core customer base. It’s especially beneficial for businesses in sectors like retail, healthcare, education, and real estate.

3. FMCG and Consumer Goods Companies:

Public TV’s broad and varied audience makes it an excellent platform for advertising fast-moving consumer goods such as packaged foods, beverages, personal care products, and household essentials.

4. Government and Public Awareness Campaigns:

As a credible and widely respected news channel, Public TV is the perfect medium for government bodies and NGOs to disseminate important messages, drive awareness, and inspire action.

5. Advertisers Seeking Rural and Urban Reach:

Public TV’s content resonates equally well with urban professionals and rural audiences, offering a balanced reach across different geographic and socio-economic segments.

6. Education and Career-Oriented Brands:

From coaching institutes and universities to job portals and vocational training centers, Public TV provides a captive audience for brands in the education sector, especially during admission seasons or recruitment drives.

Why choose Excellent Publicity to advertise on Public TV?

When it comes to advertising on Public TV, Excellent Publicity stands out as a reliable partner that ensures maximum visibility and effectiveness for your campaigns. Here’s why brands trust Excellent Publicity:

Customized Media Strategies:

Excellent Publicity understands that every brand has unique objectives. Their team crafts tailored advertising strategies designed to leverage Public TV’s strengths and deliver the best results for your campaign.

Strong Market Expertise in Karnataka:

With extensive knowledge of the Karnataka market and Kannada-speaking audiences, Excellent Publicity ensures your campaign resonates deeply with viewers, aligning with their values and preferences.

Access to Premium Time Slots and Competitive Rates:

Excellent Publicity secures premium ad slots during high viewership times, such as prime news bulletins and special programs, ensuring your brand gets optimal exposure. Additionally, their industry connections allow them to offer competitive pricing.

End-to-End Campaign Management:

From ideation and creative development to campaign execution and performance tracking, Excellent Publicity provides complete support at every stage. They ensure your ad reaches the right audience without any hassle.

Expertise in Regional Campaigns:

Advertising on a regional news channel like Public TV requires an understanding of cultural sensitivities and local trends. Excellent Publicity ensures your messaging is not only impactful but also culturally relevant and relatable.

Data-Driven Campaign Optimization:

With advanced tools and analytics, Excellent Publicity monitors your campaign’s performance in real time, providing actionable insights to fine-tune the strategy and maximize returns.

Proven Success Across Industries:

Excellent Publicity has helped brands across industries—from real estate and healthcare to education and FMCG—achieve their advertising goals on platforms like Public TV. Their track record speaks for itself.

Creative Ad Development:

In addition to media buying, Excellent Publicity assists with crafting creative and impactful ad content. Their team ensures that your brand’s messaging aligns seamlessly with Public TV’s authoritative tone and style.